Following social media outrage, online retailer Costumeish has yanked a costume making fun of Kim Kardashian's Oct. 2 Paris heist during which the reality star was tied up in a bathroom and robbed of more than $10 million worth of jewelry.

While the online description for its "Parisian heist" kit never mentioned Kardashian by name, it featured a bound-and-gagged Kardashian clonewearing a white robe and a huge diamond ring and retailed for nearly $70.

Its descriptive copy read, "She has devoted her life to promoting American decadence, youth, and hedonism but all that flashy living caught up with her one night in Paris when armed men bound her, stole her jewelry and her peace of mind,” the website said in its description of the costume. “This Halloween, have some fun with pop culture and dress just like the Queen of Social media.”

Costumeish founder Jonathan Weeks insisted in a Tuesday interview with Time that while his company intended to provoke a strong reaction with the costume, "we're not mocking her."

But they apparently had second thoughts and announced they were pulling the costume on Twitter, citing the "extensive out-lash" (sic) and apologizing if it "offended anyone."

Another Kardashian-related costume sparked outrage last Halloween when a company called Spirit offered a parody of the "Call Me Caitlyn" cover of Vanity Fair in which Bruce Jenner formally announced his transition to life as a woman.

Contributing: Associated Press