Beatlemania is alive: LEGO unveils Beatles' Yellow Submarine set

The makers of LEGO are tugging on the nostalgic heartstrings of Beatles’ lovers everywhere with the new Yellow Submarine Beatles set.

The submarine set, which will be on shelves on Nov. 1, comes with characters representing John Lennon, Ringo Starr, George Harrison, and Paul McCartney and is based on the 1968 surreal musical film inspired by The Beatles.

The idea of the Yellow Submarine set became a reality, after amateur musician and songwriter, Kevin Szeto, submitted the idea to the toy company’s Lego Ideas section.

“The creation of the Yellow Submarine model was really my way of showing my affection for The Beatles, as well as trying to pay a small tribute to The Beatles phenomenon,” Szeto said in a statement. 

Szeto’s model was later refined by LEGO designer Justin Ramsden, who said it was a “dream come true.”

The set also comes with a figurine representing Jeremy Hillary Boob Ph.D, a fictional character who was voiced by comedian Dick Emery in the film.

“I watched the film when I was younger and was really inspired by how it oozed so much imagination comparable to how I view LEGO elements,” Ramsden said.

The set will be available for $59.99.

Follow @MaryBowerman on Twitter. 


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